Digital Marketing Professional Certificate (DMPC) Program provides a detailed understanding about Digital Marketing concepts, strategies and implementation, including email and Search Engine Optimization (SEO) campaigns, Pay Per Click (PPC) campaigns, social marketing, retargeting and integrating digital marketing with traditional marketing.
Expand your skill set and grow your career. Here are some benefits of our certification:
– This certification will help you improve your marketing skills and knowledge by helping you get more visibility into the digital world.
– Learn how to use content to connect with your customers.
– Track customers from the first interaction with your brand.
– Optimize your website for conversion.
– Understand key digital concepts and KPI´s.
If you are new in the field, it can help you start a new career.
This certification is appropriate for anyone who is interested in Digital Marketing.
– Digital Marketing Overview
– Key Concepts
– Lead Generation
– Search Marketing
– Digital Display Advertising
– User Experience and Usability
– Email Marketing
– Social Media Marketing
– Tracking and Measurement
– Format: Multiple choice Question
– Questions: 40
– Pass Score: 24/40 or 60%
– Language: Spanish / English / Portuguese
– Duration: 60 minutes
– Delivery: This examination is available online.
– Supervised: It will be at the discretion of the Partner
– Certification Type: Fundamentals.
– Certification Code: DMPC™
There are no formal prerequisites for this certification.
What is Digital Marketing?
The Digital Marketing Tree
Understanding the New World
The Business Model Canvas
Digital Marketing Customer Journey
Content Marketing and Blogging
Integrated on/offline Marketing
Marketing Offer – Attractive / Relevant Offer
Conversion Page – Thank You Page
Search Marketing: SEO
Search Marketing: PPC
Common Website Errors
Social Media Management and Monitoring
Turning Fans Into Buyers
How Retargeting Works
Retargeting / Remarketing
Don’t Copy Content
White hat SEO vs Black Hat SEO
Tracking and Measurement
How will the courses be conducted?
The course is self paced. This means that you can learn at your own time and schedule, while completing the program you receive both the attendance certificate and certification through online exams.
How do I pay the tuition fees of the Seminar?
The Seminar Tuition fee is € 150 and you can pay through PayPal, Credit/Debit card or Bank deposit.
Who is CertiProf®?
CertiProf® is an Examination Institute founded in 2015, in the USA. Located in Sunrise, Florida.
Our philosophy is based on community knowledge, and for that purpose its collaborative network is
made up of:
• CKA’s (CertiProf Knowledge Ambassadors), are influential people in their fields of expertise or
mastery, coaches, trainers, consultants, bloggers, community builders, organizers and evangelists,
who are willing to contribute in the improvement of content
• CLL’s (CertiProf Lifelong Learners), Certification candidates are identified as Continuing Learner
proven their unwavering commitment to lifelong learning, which is vitally important in today’s
ever-changing and expanding digitalized world. Regardless of whether they win or fail the exam
• ATP’s (Accredited Trainer Partners), Universities, training centers and facilitators around the
world that make up the partner network
• Authors (co-creators), Industry experts or practitioners who, with their knowledge, develop
content for the creation of new certifications that respond to the needs of the industry
• Internal Staff, our distributed team with operations in India, Brazil, Colombia and the United
States that support day by day the execution of the purpose of CertiProf®
Στόχος μας η ανάδειξη της ιστορικής βαρύτητας των Τεχνολογιών Πληροφορικής και Επικοινωνιών (ΤΠΕ) στην οικονομική και κοινωνική ανάπτυξη του τόπου μας. Η εκπαίδευση είναι ένας από τους πυλώνες πάνω στους οποίους θα στηριχθεί.
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